SEO
Category : Blog
Search Engine Optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine’s unpaid results — often referred to as “natural,” “organic,” or “earned” results. (Wikipedia)
To keep it simple: with the right SEO efforts, you will get free visibility on Google, and therefore many more potential clients.
A clear example: let’s say you own a Japanese Restaurant in Bratislava. Your targets are, of course, people interested in eating japanese food in Bratislava. If your website will be shown in the first search page result on Google for:”Japanese restaurant bratislava” you will have good chances to get more clients with no special marketing efforts! What you need is a professional website with focues efforts on SEO as well.
Do not understimate the power of SEO! Studies say most of the people nowadays do online researches before buying anything: from headphones to cars, PCs, tablets, phones, wines, etc
